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Alison Wachstein ©2008

Caroline Lygo


Caroline Lygo is an internationally recognized creative director and packaging designer with over 35 years of experience. She is a result-oriented, mobile consultant, who is a proven product mover, increasing sales and brand loyalty. She has extensive international experience in direct marketing, packaging; sales promotion and advertising with supportive web film and television production expertise.

Mrs. Lygo worked with Fortune 500 clients and major ad agencies worldwide. She won an international Addy award and has had diverse account experience in packaging, copywriting, design, print, collateral, concept development and sales presentation including:

  • Packaged Goods
  • Liquor & Beverages
  • Healthcare
  • Beauty

  • Computer Tech
  • Finance & Banking
  • Scientific Technology
  • Communications

  • Publishing
  • Exhibit Design
  • Toys & Games
  • Real Estate

  • Special Events
  • Fund Raising
  • Film & Television
  • Retail

  • EDUCATION: Bachelor of Fine Arts (B.F.A.) with Minor in Psychology from Carnegie Mellon University and (Eagle Art Scholarship, Toronto, Canada). National Management Training Graduate part of (General Electric, Executive Training).


    ADDITIONAL STUDIES: Illinois State University, McMaster University (Ontario, Canada) Kansas City Art Institute (Hallmark Cards) and Chicago Art Institute. Graduate of computer upgrade courses.


    SPECIAL HONORS: Pantone Executive Consulting Board (NYC), Member of various General Electric Marketing Task Forces, Creative Strategy Boards. Owner of full-service design corporation for over 25 years. Independent Film & TV Producer with international experience. Past National Member of DMA/ Direct Marketing Association, International Ad Clubs plus National Academy of Television Arts & Sciences. She is listed in Who"s Who in Entertainment and the International Book of Honor.


    PARTIAL CLIENT LIST:

    Revlon NYC Helene Curtis Faberge Toronto Oil of Olay Dr. Scholl

    Schick Dermassage/ Keri Lotion Mitchum Thayer Tums Nabisco Foods

    3M, Australia Johnson & Johnson General Foods Morton Salt Betty Crocker

    Taster"s Choice Nestle NY, HK, OZ Countrytime Lemonade Pepsi Sanka

    Bell & Howell Friskies Pet Food HK General Electric NBC Honeywell

    BankAmericard Sheraton Hotels HK King World NYC, LA "Muppet Movie" MCI Mail

    Hallmark Cards Chess the Musical OZ Save the Holyland American Express Citibank

    Absolut Vodka Western Publishing Newsweek Magazine Japanese Airlines DHL


    As president and creative director of Master Productions Inc., Mrs. Lygo services accounts in California, Chicago, New York City, Hong Kong, Sydney Australia, Israel, London, Florida, and South Carolina. Currently, she specializes in graphic design, book publishing, and most recently completed the illustrations for the book Teaching With Heart.





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